Go to your Printful Dashboard, and in the left side menu, click Stores. Choose the store you want to edit product prices for and press View store.
To update pricing for a single product:
- Find the product you want to change the price for and click Edit
- Press Edit prices at the top to edit prices for all variants at once
- Update the prices and press Save prices to finish
To update product pricing in a batch:
- Select the products you want to edit the pricing for (by ticking them on the left side)
- Press Edit prices at the top to edit prices for all selected products